For most of the world’s population, an entire season has come and gone with hardly any activity outside of the house — minus masked trips to the grocery store or pharmacy, or long walks or runs for those living in favorable climates — and the isolation has taken a severe psychological toll. Flowers can’t remove these burdens, but as multiple university studies have proven, they do increase feelings of well-being and instill a sense of calmness.
Floral Management recently highlighted flowers with bright, vibrant colors, which psychologists, interior designers, personal shoppers, makeup artists and even chefs agree have a pick-me-up effect.
“When we look at certain colors, it triggers neurological responses in the brain. Warm, bright colors release dopamine — known as the ‘feel-good hormone’ — which can improve our mood, heighten the attention span and even boost our sex drive,” said Jules Standish, a style consultant and author of “How Not to Wear Black.”
Read the full column, and see the cheerful buds, in Floral Management.
Katie Hendrick Vincent is the senior contributing writer and editor for the Society of American Florists.