What do other floral professionals expect for Mother’s Day sales? How is the product supply and prices? Which floral arrangements should retailers feature on their websites?
Find out “Mother’s Day Strategies for Buying & Marketing” via a free WebBlast for members on March 29 presented by two top floral industry experts. Vonda LaFever, AIFD, PFCI, coaches florists as vice president of TeamFloral. The Society of American Florists President-Elect Bill LaFever, PFCI, is president of the Bill Doran Company. Vonda will teach retailers how to market and sell Mother’s Day like they have never done before. Bill will share flower buying strategies and tips for getting the best value for your purchases.
In just 30-minutes during this fast-paced educational WebBlast, participants will learn:
- When to order and what products will have the highest margins
- Strategies for getting the most sales from your web visitors and in-store shoppers
- What the most successful shops are doing this holiday
Register now to participate in “Mother’s Day Strategies for Buying & Marketing” on Wednesday, March 29 Eastern. It’s free for SAF members; non-members pay $29.95.
Don’t know how to participate in a WebBlast? No problem. Get your questions answered here.
Members can watch previous SAF WebBlasts at safnow.org/webinars.