There are many ways to add value to an arrangement, whether it be through the variety of the flowers used, the stature of the arrangement, or the container. But there are some methods that a... Read more
A vice president of a floral supply company with a global market outlook. A third-generation florist whose business has grown 149 percent in the last 10 years with three retail locations and... Read more
Is the rising cost of goods squeezing your profit margins? Are you looking for ways to cut costs in the face of a possible economic downturn? The Society of American Florists’ second course... Read more
Take a glance at a few headlines and it can be hard to make sense of what’s happening with the economy. For instance, inflation was down from 8.2 percent in September to 7.7 percent in Octob... Read more
Black Friday and Small Business Saturday is next week, giving retail florists an opportunity to push the “shop local” message, get customers in-store, and net holiday sales. But how are flor... Read more
Supply chain bottlenecks, the impact of climate change on crops and inflation are all reasons why couples should work closely with florists. That was the among the advice offered by the popu... Read more
Practicing sustainable floristry doesn’t have to be time consuming, laborious or expensive, says Jim Del Prince, Ph.D., AIFD, PFCI, associate professor at Mississippi State University — but... Read more
Flower production and exports from Europe — and particularly the Netherlands — are expected to be significantly reduced this winter as flower producers close, reduce production, alter culti... Read more
With double-digit inflation and crippling energy costs and rations throughout Europe due to the conflict in Ukraine, flower producers are switching crops, reducing production or shutting dow... Read more
If you were one of the 580 that participated in the Society of American Florists’ Petal It Forward flower giveaway last week, you saw firsthand the joy flowers bring. Bangor Floral in Bangor... Read more