If you’ve succeeded in securing a Payment Protection Program loan, maybe you’ve heard that the rules for getting that loan forgiven, so you do not have to pay it back, have changed. The good... Read more
For those who could be open for business, Mother’s Day 2020 came on strong — despite unprecedented challenges and a host of unknowns. What does the holiday have to teach floral industry memb... Read more
As the owner of a floral business, what can you do, not just to survive the COVID-19 pandemic but to come out on the other side, ready to make a strong recovery? Paul Goodman, MBA, PFCI, rec... Read more
Americans are watching significantly more television during the crisis: an average of 41 hours during the last week of March, compared with 33 hours for the same week in 2019. On public tele... Read more
Try using Google to search for florist listings in your city, or Google Maps to get directions or a phone number for your shop, and you might be surprised to discover that Google indicates y... Read more
The first few days of April brought signs that demand is beginning to pick up along the floral industry supply chain — a potentially encouraging indicator ahead of a major holiday that will... Read more
As the owner of a floral business, what can you do, not just to survive the COVID-19 pandemic but to come out on the other side, ready to make a strong recovery? In a March 31 Society of Ame... Read more
The U.S. economy is likely “already in a recession — the key is how long it will last,” said floral industry economist Charlie Hall, Ph.D., during a March 26 Society of American Florists web... Read more
Spring crops are planted. Trucks and planes are still moving — on modified schedules. But with states and municipalities strengthening social distancing measures and government-mandated busi... Read more
While Australian flower growers have suffered devastating losses from wildfires, so far there’s been little impact on the export market. Cooler temperatures, heavy rain and even hail have re... Read more