Before the holiday chaos descends in full force, give yourself the gift of education by attending SAF’s 1-Day Profit Blast, Saturday, November 14, in Des Moines. A quartet of industry... Read more
Anyone who’s ever tried blogging knows it’s a challenging art. Between coming up with compelling content, finding your voice, tracking down high-quality images, and combing throu... Read more
The longer customers linger, the more they’ll spend. That insight, outlined in the 1999 book, “Why We Buy: The Science of Shopping,” has motivated some retailers to revamp... Read more
No one wants to pay too much for insurance, but if you skimp, you could be in trouble when things go wrong. In this month’s Floral Management, certified public accountant Derrick P. My... Read more
Before you can even say, “Deck the halls,” the holiday season will be once again be upon us. (Funny how time seems to speed up every fall…) You can be sure your customers will have ump... Read more
Scare up some sales with SAF’s Halloween web ads. These colorful graphics will get customers thinking beyond the gourd for their fright-night party décor. Choose from one of two themes, avai... Read more
In search of a simply irresistible add on gift? Take a cue from Starbucks and Trader Joe’s and pedal the orange stuff. Few things are more emblematic of fall than pumpkins and data sho... Read more
