Judging from springtime holiday sales and early indicators for the fall and winter season, consumers are eager to show friends and families the love this holiday season. Knowing the latest f... Read more
At Kittelberger Florist & Gifts in Pittsford, New York, the clientele appreciates contemporary design styles, with a nod to tradition. A three-piece arrangement featured in the October i... Read more
Buoyed by strong springtime sales and a summer that was busy for many retailers, even without weddings and events, florists are gearing up for December holidays — and feeling optimistic abou... Read more
As florists ready themselves for a busy Christmas and Hanukkah season later this fall, longtime industry educator and training pro Tim Huckabee of FloralStrategies LLC has a message: Don’t n... Read more
The COVID environment had consumers flocking to flowers and plants as a convenient, beneficial and safe gift for the spring holidays — and many predict it will do the same during the Decembe... Read more
Retail flower shops are still adjusting operations in the pandemic — and will be for the foreseeable future — but there’s one longtime area that deserves your focused attention: customer ser... Read more
At Bloomtastic Florist in Columbus, Ohio, Heather Waits is now experiencing a second round of postponed or canceled clients. “You console your clients in an upbeat, cheerful way; then, when... Read more
Pictures, candles, heartfelt cards and flowers — lots and lots of flowers — are among the hallmarks of impromptu memorials that have sprung up around the country and especially in Washington... Read more
How are floral industry members tackling the new challenges in finding, training and keeping a stable workforce in the COVID environment? How has the pandemic disrupted the supply chain — an... Read more
Wildfires continue to wreak havoc on communities along the west coast of the United States and Canada, with dangerous flames and smoke-filled air creating life-threatening conditions, and sk... Read more
