Wish you could read your employees’ minds, and that they could read yours, too? From new hires to veterans, employees need to know what is expected of them and if they are meeting those expe... Read more
Online orders make up a significant portion of florists’ sales these days. A recent survey by the Society of American Florists showed that 66 percent of respondents reported an increase in w... Read more
It can be hard to find good help these days — especially experienced designers. In a recent survey by the Society of American Florists, nearly half of respondents reported that being short-s... Read more
Need to do more with a smaller team? Struggling to maintain profits with increasing costs? Join other retailers to learn how to better leverage online customers, communicate effectively to r... Read more
Many people wouldn’t consider working several 10-hour days in a row doing physical labor — while only being paid in refreshments and appreciation — a holiday gift. But two florists found it... Read more
Mondays are hectic days for deliveries at Lee’s Flower and Card Shop. The Monday before Thanksgiving is especially busy, and co-owner Stacie Lee Banks hesitated at the prospect of hosting an... Read more
Just like the blooms themselves, the plans to participate in the Society of American Florists’ Petal It Forward flower giveaway are unique, not only in how floral professionals are preparing... Read more
While most of the bouquets handed out during this year’s Petal It Forward event will be given with no reciprocal expectations, Stacey Cofka, a second-generation florist and owner of A Blosso... Read more
Assemble talented designers, give them flowers, foliage, supplies and a theme for inspiration. Now, make them race against the clock to create something beautiful. In the end, one winner wil... Read more
Representative Sean Casten, second-term Democratic congressman from Illinois’ sixth district, met with company leaders at Ball Horticulture in West Chicago on Monday to talk about issues imp... Read more
