This year’s SAFPAC Party on March 9 during SAF’s 40th annual Congressional Action Days will be a pep rally ahead of industry members’ visits with lawmakers on March 10. It will also provide... Read more
For many, the Society of American Florists’ Congressional Action Days (CAD) is the ideal way to connect with lawmakers and industry colleagues. SAF members reflecting on their first time at... Read more
As the Democratic field narrows and President Trump promises four more years, floral professionals are wondering: How will the presidential election affect the industry? During the Society o... Read more
The chair of a congressional subcommittee with jurisdiction over key floral industry research funds will share her insider perspective — and why it’s so critical for lawmakers to hear direct... Read more
Floral professionals already understand the power of flowers in everyday life. This week, a floral artist and educator with an international following is turning a popular city park in South... Read more
Following up after your Petal It Forward event is one of the most important things you can do to keep the goodwill momentum going. Here are six ideas to get you started: Post. Post. S... Read more
More than 360 floral teams in 48 states, Canada and Puerto Rico have notified the Society of American Florists of plans to Petal It Forward in their local communities on Oct. 23. That leaves... Read more
Is your state taking part in Petal It Forward? Yoohoo — SAF members in Georgia, Hawaii, Maine, Montana, Rhode Island, West Virginia and Wyoming — it’s time to sign up to participate in Petal... Read more
View this post on Instagram Coming in October! Have you signed up at safnow.org? . #societyofamericanflorists #petalitforward #floristsofinstagram A post shared by Baisch &... Read more
Every year Petal It Forward participants reap the rewards of giving out flowers. And, those rewards not only include seeing the joy that flowers bring recipients firsthand, but also gaining... Read more