With speculation of a recession on the horizon and some florists reporting a slowdown in sales, it’s important to implement strategies now to boost your bottom line. The Society of American... Read more
The Society of American Florists’ membership includes all segments of the industry — and that community is the heart of SAF. This bi-weekly feature will spotlight SAF members sharing inspira... Read more
The Senate and House’s recent proposed funding increases for the Floriculture Nursery & Research Initiative started with SAF members putting the issue in front of Congress earlier this y... Read more
Save the date! Wednesday, Oct. 19 is the date of this year’s Petal It Forward, the Society of American Florist’s international goodwill initiative, where on one day thousands of floral indus... Read more
Many college students and kids in the south will be back to school in August, making it a great time for florists to promote plants for dorm rooms and teacher gifts. The Society of American... Read more
Looking for some outstanding flowers for weddings? In need of new services for your business? Need some design inspiration? The Society of American Florists has you covered. SAF Orlando 2022... Read more
The Society of American Florists’ membership includes all segments of the industry — and that community is the heart of SAF. This bi-weekly feature will spotlight SAF members sharing inspira... Read more
Forecast Your Future, the Society of American Florists’ new series of courses focused on profitability, is available now on Career Connection. The interactive series, presented by successful... Read more
Ready to save time and money by streamlining your operations with the latest technology? The Society of American Florists’ learning hub, Career Connection, has a new collection of vid... Read more
More than 20 floral professionals from across the U.S. and as far away as Australia have earned professional credentials that demonstrate their commitment to the floral industry. Fifteen pro... Read more
