Do you want to eliminate guesswork for the design and sales team, ensure uniformity in arrangements, and build profit into every design? A new course, Creating Recipes for Success, on the So... Read more
Find Inspiration and Education to Grow Your Business
Looking for some outstanding flowers for weddings? In need of new services for your business? Need some design inspiration? The Society of American Florists has you covered. SAF Phoenix 2023... Read more
Looking for resources to help you harness the latest tech tools for your business, from artificial intelligence to point-of-sale systems? The Society of American Florists has a collection of... Read more
Are you finding it difficult to forecast sales? Is the increased cost of goods squeezing your bottom line? Do you want to pay your employees a competitive wage, but can’t find the wiggle roo... Read more
Employee incentive plans not only help attract and retain motivated workers, but they can also help businesses compete for workers in a tight labor market. The Society of American Florists’... Read more
Summer is in full swing — don’t forget to remind customers to make flowers part of their summertime fun. The Society of American Florists has social media graphics to encourage your customer... Read more
Need help drumming up business this summer? The Society of American Florists’ Floral Education Hub has resources to help, including courses on digital strategies to convert online customers,... Read more
Are you ready for the wedding rush? Save time on wedding design training and get guidance on what a polished, up to date and ironclad contract should entail with courses on the Society of Am... Read more
Father’s Day is quickly approaching on June 18, and although it isn’t the typical flower giving holiday, men love to receive flowers for the same reason they like to send them — to be recogn... Read more
Memorial Day weekend is the unofficial start to summer. Remind your customers to celebrate the new season with flowers using the Society of American Florists summer social graphics. The soci... Read more