Connect to the Industry’s Insurance Experts
Since 1887, Hortica has uniquely focused on the floral industry and has a vested interest in the success of both the industry and your business. In addition to offering standard property, li... Read more
Make Opportunity Knock for Your Business
You have a potentially great idea, but you aren’t exactly sure how to put it into action at your business. Or, you know that you need to make some changes to turn around your shop, but you d... Read more
Control Cost of Goods Sold with SAF’s Spreadsheets
The Society of American Florists can help members control cost of goods sold, develop current and accurate pricing, and assist bridal customers with budget planning. Created by members for m... Read more
How to Defend Your Business With Poise
A few weeks ago, a man had some beef with Wendy’s, which resulted in a now famous Twitter exchange. The fast food company posted a photo of someone about to bite into a burger with the capti... Read more
Prescriptions can add up. That’s why the Society of American Florists has partnered with Hortica to get members, their families, employees and their pets the best deal possible on prescripti... Read more
Post Valentine’s Day Facebook Graphics
Does this graphic make your heart smile? It likely will make consumers smile — and spur them to order Valentine’s Day flowers. The Society of American Florists provides members with 22 Valen... Read more
Free WebBlast to Reveal 5 Steps to Profitable Weddings and Events
As a wedding and event florist, you’re constantly bombarded with opportunities to make more revenue. But if your profits are not growing in tandem with the revenues, then what’s the po... Read more
Are you spending time trying to collect bounced checks instead of running your business? The Society of American Florists has an app for that. SAF and Money Transfer Systems Inc., a leader i... Read more
When it was time to replace an older vehicle, Susan Palazzo and her daughter, Nicole Palazzo, of City Line Florist remembered the Society of American Florists has a business service discount... Read more
Update your social networks and get followers ready to support your shop on Small Business Saturday, Nov. 26. American Express provides free customizable marketing resources. Among the mater... Read more