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A new year is mere weeks away. Before all the December holiday hoopla gets started, dedicate time to set your business up for success in 2023 by creating your annual budget. In the... Read more
Black Friday and Small Business Saturday is next week, giving retail florists an opportunity to push the “shop local” message, get customers in-store, and net holiday sales. But ho... Read more
When Patrick Hall purchased Élan Flowers in 2015, he just wanted to make beautiful flower arrangements. Instead, he spent a significant amount of time fighting with the business’s... Read more
While some elections still remain undecided, the make-up of the next Congress is becoming more clear — along with the potential path forward for the Farm Bill, an increase in fundi... Read more
With double-digit inflation and crippling energy costs and rations throughout Europe due to the conflict in Ukraine, flower producers are switching crops, reducing production or sh... Read more
Prior to the COVID-19 pandemic, Christy Hulsey, ran a small, but bustling flower shop in Statesboro, Georgia. When the pandemic hit, sales of home décor items on her website, Colon... Read more
Supply chain bottlenecks, the impact of climate change on crops and inflation are all reasons why couples should work closely with florists. That was the among the advice offered b... Read more
Businesses can’t function effectively — let alone, adapt, compete and succeed — with struggling workers. In October, the Society of American Florists held a three-part webinar seri... Read more
With its vibrant coloring and open shape, ‘Zelmira’, an Oriental Trumpet lily, captivated the crowd at SAF Orlando 2022 in September, winning both “Best in Show” and “People’s Choi... Read more
No retail florist wants to hear that consumers are spending less leading into the holidays, but a consumer confidence poll arrived in September like a stocking full of coal. Accord... Read more
