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Most online shoppers don’t make a purchase. So how can retail florists, who have increasingly relied on their websites during the pandemic, capture more sales? Dan McManus, founder... Read more
Several issues in Congress, such as the renewal of the GSP which would reinstate duty-free Ecuadorian roses, have the power to affect your bottom line. Congress’ August recess pro... Read more
The pandemic brought many florists scores of new customers who wanted to connect with loved ones they couldn’t physically see. Can you count on their continued business? Not unless... Read more
Two bills — one to provide disaster aid to producers and another to shore up the country’s infrastructure — are moving through Congress. Domestic floriculture growers impacted by s... Read more
The Sylvia Cup Design Competition is a tradition that celebrates the art of floral design, creativity and the ability to work under pressure. Several past winners and judges shared... Read more
As wholesalers and importers continue to warn of backorders and limited availability of flowers, potted plants and hardgoods, florists are getting creative about how they stay stoc... Read more
Marigolds are the official flower of Día de los Muertos, also known as Day of the Dead, a Mexican holiday observed November 1 and 2. In the July/August issue of Floral Management,... Read more
Now that postponed weddings are back on the calendar and new weddings are in the making, it’s important that customers know you are ready to help. The Society of American Florists... Read more
The return of event work, diversified product lines, higher price tags, and a consumer trend toward more spending is driving a substantial increase in sales and net profits in the... Read more
UPDATE as of 7/29: Last night, despite initial concerns, Leader McConnell signaled his support for the bipartisan agreement, triggering 17 Republican Senators to support the proces... Read more
