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There’s an easy way to connect with customers you may be overlooking: the email receipt. Nearly 50 percent of people make another purchase when spurred by a discount in an email receipt. “Wi... Read more
Have you visited safnow.org lately? If not, you’re missing out on valuable content and resources to give you a competitive edge. SAF President Shirley Lyons, AAF, PFCI, encourages florists t... Read more