Free WebBlast: The Social Selling Mindset
Do you have what it takes to market your store online? Step No. 1 is getting in the right mindset for success. The Society of American Florists partners with Crystal Vilkaitis, a retail soci... Read more
How Will ‘Trumponomics’ Affect Industry Businesses?
What is going on with the economy, and how can I position my floral business accordingly? Is now a good time to hire? Or buy a big-ticket item for the shop? If you find yourself struggling w... Read more
Here’s a question florists ask Derrick Myers, CPA, CFP, all the time: How can I cut my labor during the slow summer and still keep my employees for the busier times? “It’s easy for me to sug... Read more
Members Save 10% on Crystal Media’s Live Facebook Training Program
Having a hard time keeping up with Facebook? You’re not alone. That’s why the Society of American Florists partners with Crystal Vilkaitis, a retail social media expert and the o... Read more
Free WebBlast on ‘The Economic Effects of Trumponomics’
What is going on with the economy, and how can I position my floral business accordingly? Is now a good time to hire? Or buy a big-ticket item for the shop? Since the days of Reaganomics, ev... Read more
Free WebBlast: Pricing for a Bigger Piece of the Pie
The grass is always greener on the other side of the fence. Florists who cater to a less affluent customer base envy uptown competitors with their higher-order values. At the same time, thos... Read more
Members Save 10% on Crystal Media’s Live Facebook Training
Facebook is one of the best social media platforms a business owner can use to build their business. But with constant changes and updates, it feels impossible to stay on top of everything a... Read more
Free Social Media Training for SAF Members
Social media is crucial to business success. That’s why the Society of American Florists has arranged a special social media training opportunity for members. SAF members have until June 27... Read more
Watch Mother’s Day Mania WebBlast
Are you, your staff, your shop and website ready for Mother’s Day? Really? Find out by watching the 30-minute “Mother’s Day Mania,” a WebBlast hosted by the Society of American Florists on A... Read more
Free WebBlast to Give Mother’s Day Marketing, Sales Pointers
The National Retail Federation is estimating that 69 percent of those celebrating Mother’s Day will buy mom flowers — so now is the time for florists to make sure their shops are top of mind... Read more