A university professor responsible for improving the quality of some flowers and mentoring countless students. A floral designer celebrated for his high-style designs — and commitment to gi... Read more
Ellen and Jim Ellison of Ellison’s Greenhouses in Brenham, Texas, are the 2019 inductees into SAF’s Floriculture Hall of Fame. The recognition, the floral industry’s highest honor, pays trib... Read more
Labor, rising costs, intense competition and the need to understand and adopt new technologies are among the most significant challenges facing floral professionals today — and industry memb... Read more
Marketing wizards. Tech innovators. Supply chain specialists. Management gurus. This month in Floral Management, we’re spotlighting some top industry innovators, all under the age of 40. One... Read more
Sharing ideas and learning ways to improve your business are the best reasons to attend SAF Amelia Island 2019, according to last year’s first-time participants. Networking was a highlight f... Read more
School’s just about out for summer, and many floral professionals have their eyes on September for four days of world-class business education, powerful connections and creative inspiration... Read more
If you’ve watched your sympathy sales decline over the years, take heart: With some out-of-the-box thinking and top-level service, you can improve your sales and strengthen ties this summer... Read more