The floral industry is comprised of hard working, dedicated, innovative and passionate professionals — and they deserve to be recognized and celebrated. The Society of American Florists is c... Read more
The Society of American Florists has created a new award to celebrate outstanding Next Gen floral professionals for their professional achievements and commitment to the industry. The Next G... Read more
From a happenstance job 66 years ago delivering flowers, Pete Garcia, AAF, rose to become a behemoth supplier of floral hard goods. Over the years, he formed, purchased, and sold more than 2... Read more
More than 20 floral professionals from across the U.S. and as far away as Australia have earned professional credentials that demonstrate their commitment to the floral industry. Fifteen pro... Read more
Professional awards and accreditations give you and your business clout in the industry and distinguishes you from competitors. The Society of American Florists will honor the best and brigh... Read more
Anyone who’s attended a floral industry seminar – whether a hands-on design session or a social media workshop – knows the power of a great speaker and educator. The Society of American Flor... Read more
Professional credentials not only give you and your business clout in the industry, but they also distinguish you from competitors. Ready to take your career to the next level? The Society o... Read more
The Society of American Florists recognizes the industry’s best and brightest with a range of awards and professional designations acknowledging hard work and dedication to the floral indust... Read more
The new year is here, which means it’s time to submit your nominations and apply for the Society of American Florists annual industry awards. Each year, SAF recognizes hard work and dedicati... Read more
The Society of American Florists is extending the deadline for coveted industry awards this year to Spring 2021, giving floral community members more time to nominate their peers — and their... Read more
