Beyoncé’s extravagant performance may have stolen the show at Sunday night’s Grammy Awards, but it was her social media-friendly pregnancy announcement a week earlier that could have lasting... Read more
Persuading brides-to-be to go all out on lavish floral arrangements for their ceremony and reception isn’t the only way to increase your wedding revenue. After all, a wedding isn’t really ju... Read more
Champagne and tinsel weren’t the only things sparkling this holiday season. Chances are a substantial number of women in your community received a diamond ring in recent weeks — or will soon... Read more
Whenever Darenda Darnell-Garbarz, AIFD, sees a bridal consultation on her calendar, she makes sure she has some proteas. “Not many clients are familiar with these flowers, but as soon as the... Read more
Bridal shows attract throngs of newly engaged women. They can introduce you to dozens or hundreds of leads — or, they can be overwhelming, expensive and ineffective, if you don’t strategize.... Read more