The chair of a congressional subcommittee with jurisdiction over key floral industry research funds will share her insider perspective — and why it’s so critical for lawmakers to hear direct... Read more
“Let’s Make Our Voices Heard Loud and Clear” is the floral industry’s call to action for the Society of American Florists’ 40th Annual Congressional Action Days (CAD), March 9-10, in Washing... Read more
Senate Committee Backs Funding for FNRI, Floriculture Crops Report
The powerful Senate Appropriations Committee has signaled its support for two core issues backed by the Society of American Florists: increased funding — and an expanded reach — for the Flor... Read more
Securing $1 million in new funding for the Floriculture and Nursery Research Initiative (FNRI), reinstating the Floriculture Crops 2018 Summary Report, and protecting floriculture innovators... Read more
Acclaimed political analyst Reid Wilson will kick off the Society of American Florists’ 39th Annual Congressional Action Days on March 11. “We are so pleased to bring Wilson to speak at CAD... Read more
When Tim Noble took over as president of Hortica at the beginning of the year, it marked a significant change in company leadership. He succeeded Mona Haberer, who retired after a 30-year ca... Read more
Weeks after dozens of growers, wholesalers, suppliers and retailers traveled to Washington, D.C., for the Society of American Florists’ Congressional Action Days (CAD), lawmakers are giving... Read more
Last week, members of the Society of American Florists executive team got valuable face time with an influential member of Congress. While in Washington, D.C., for the association’s 39th ann... Read more
Dozens Gather in Washington to Lobby for Key Industry Issues
When Karen Fountain, AAF, of Flowers ‘n’ Ferns stepped into the office of Sen. Tim Kaine (D-Virginia) on the morning of Tuesday, March 12, she was ready for a challenge. Earlier this year, K... Read more
During the Society of American Florists’ 39th Annual Congressional Action Days (CAD), March 11-12, floral industry professionals will present four main “asks” to lawmakers: stop a drastic mi... Read more