In an effort to get visitors to spend more time browsing (a precursor to making an impulse purchase), Regina Cannon Treml merchandized her shop with themed vignettes. The owner of BellaDonna... Read more
Be honest: is your shop neatly organized or does it look like Cupid just threw up in there? In his Valentine’s Day Boot Camp, Thursday, Jan. 11, FloralStrategies President and Floral Managem... Read more
It’s beginning to look a lot like Christmas? Not at Target. The retail giant announced this week that it “will ease up on Christmas signs and displays at the front entrances of... Read more
A 111-year-old flower shop in Ohio got a reinvigorating shot of merchandising and display advice earlier this summer after FTD sent in an expert for a ultra-fast makeover that the owner says... Read more
The National Retail Federation is estimating that 69 percent of those celebrating Mother’s Day will buy mom flowers — so now is the time for florists to make sure their shops are top of mind... Read more
You don’t need a ton of money or even space to do visual merchandising with panache. Take, for instance, this wall of succulents at Flowers & Fancies in Owings Mills, Maryland. Positioni... Read more
