Home flowers
Instead of hustling to book more events, review the services you already offer and make sure you’re charging appropriately. Too many florists give away valuable services for free, said Jerom... Read more
During a visit to to Fassler Florist in Fort Wright, Kentucky, last week, SAF Chairman Shirley Lyons, AAF, PFCI, of Dandelions Flowers and Gifts in Eugene, Oregon, saw a familiar poster that... Read more
Earlier this month, Sara Hill of Beaverton Florists Inc. in Beaverton, Oregon, used social media to engage customers during a traditionally slow season — and to capture a little “marke... Read more
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