With one week to go until Christmas, most retail florists feel optimistic about the 2019 holiday season, according to a Society of American Florists’ holiday “gut check” survey. Around 49 pe... Read more
A late Thanksgiving means that floral industry retailers will have to hustle to make the most of a shorter Christmas season. Thanksgiving falls on Nov. 28 this year — a week later than the 2... Read more
A national group says retailers should plan for a good holiday season — not a blow-out — with sales during November and December increasing by 3.8 percent to 4.2 percent over 2018, to a tota... Read more
You’ve heard of Christmas in July and half birthday celebrations. PJ’s Flowers & Events in Phoenix, Arizona has a special take on the off-season holiday concept with its annual “Cupid Re... Read more
Fall holidays? What fall holidays? That seems to be the response of many florists when it comes to Halloween and Thanksgiving 2016 — along with the associated spending events (Black Friday,... Read more