Inflation. Increased interest rates. A looming recession. With all the worrisome economic signals, will consumers want to shell out for flowers for mom? Two trusted sources say there is plen... Read more
Inflation — which, in 2022, reached the highest level in 40 years — creates extra challenges for business owners to maintain a healthy profit margin. Increased supply costs have prompted flo... Read more
Americans’ pocketbooks have been hit hard by inflation, which last June hit a 40-year high. To keep business from drying up, florists have had to find new strategies to add value and deliver... Read more
Prices have gone up on nearly everything thanks to inflation, and everyone — including your customers — has noticed. While the rate of inflation dropped to 6.5 percent in December from its p... Read more
On the heels of a disappointing Thanksgiving, florists are strategizing ways to boost holiday sales, control costs and respond to consumers’ inflation woes. In a survey by the Society of Ame... Read more
Take a glance at a few headlines and it can be hard to make sense of what’s happening with the economy. For instance, inflation was down from 8.2 percent in September to 7.7 percent in Octob... Read more
With double-digit inflation and crippling energy costs and rations throughout Europe due to the conflict in Ukraine, flower producers are switching crops, reducing production or shutting dow... Read more
With speculation of a recession on the horizon and some florists reporting a slowdown in sales, it’s important to implement strategies now to boost your bottom line. The Society of American... Read more
Focus on customer service. Optimize your online presence. Don’t underestimate what customers will spend. Redefine the retail experience. Re-engineer deliveries. And in these turbulent times,... Read more
With inflation hitting record highs and flower sales slowing, it’s especially important for florists to be astute when it comes to sales forecasting, cost of goods, and wage control. Just as... Read more