Here’s some good news for retailers looking to turn more of their Instagram followers into customers. Beginning next week, several “test brands” including Kate Spade, JackThreads... Read more
Encouraged by the response to flower and plant virtual classes — but looking to create a more streamlined approach to online classes — the owner of She Loves Me in Washington, D.C. recently... Read more
10 New Ways to Promote #HolidayShopping
“Close at 5? Oh no, Santa won’t be having that. We are extending our hours to help you keep your sanity in reach! (insert your shop’s store hours here) #holidayshopping #happyholidays... Read more
“All I Want for Christmas is Hue,” “Life of the Party,” and “Friendships are evergreen” are among the latest graphics added to the Society of American Florists’ Social Media Content Calendar... Read more
Tears. Delight. New Customers. Floral Pros in 50 States ‘Petal It Forward’
When Brian Wheat, AAF, PFCI, took to the airwaves in Denver last week to promote Petal It Forward, he figured he’d drum up some excitement for the Society of American Florists-led feel-good... Read more
View this post on Instagram Coming in October! Have you signed up at safnow.org? . #societyofamericanflorists #petalitforward #floristsofinstagram A post shared by Baisch &... Read more
With more than one billion users — many of them in the 18- to 34-year-old demographic — Instagram is a primo place to promote Mother’s Day if you can do so in a way that’s “real, interesting... Read more
Ready to pump up your wedding and event business by creating more connections and drumming up more interest on social media? Good for you! Your first stop is obvious, according to Alicia Sch... Read more
Rushing to get everything done for Valentine’s Day? The Society of American Florists can help streamline your social media marketing with content ideas for the holiday, including suggested d... Read more