The Society of American Florists makes promoting prom flowers a snap with social media graphics and suggested posts — all free for SAF members at safnow.org/prom. The graphics show corsages... Read more
You post consistently to your social media pages. You add photos, videos and then — nothing. A few comments, maybe a few likes or shares, and a big old sense of frustration on your part. The... Read more
Does this graphic make your heart smile? It likely will make consumers smile — and spur them to order Valentine’s Day flowers. The Society of American Florists provides members with 22 Valen... Read more
It’ no trick. The Society of American Florists provides members with a library of Halloween graphics sized for website banner ads and social media. These graphics are designed to remind cust... Read more
One of the first things Nikki Lemler, AAF, did this week after returning home from SAF Maui 2016 was to convert her Instagram account to a business page. “I heard about the idea on Sat... Read more
On October 19, 2016, the Society of American Florists and florists nationwide will randomly surprise people on the street with flowers through 230 in 207 cities in 49 states. During Petal It... Read more
If your social media posts sometimes run together, you’re not alone. (“Did we promote that already?” “Haven’t we run that photo recently?”) “From so... Read more
Prom is a major rite of passage for teens, and often the first time they buy flowers from a local professional florist. This past prom season, in partnership with Asocolflores, the Society o... Read more
You’ve mastered Facebook, gotten the hang of Instagram and Pinterest and maybe even dabbled on Twitter…do you have to try yet another social media platform? If you’re interested in growing s... Read more
Last year Instagram hit 400 million users—many of them young women—so, of course you’re active on the social media site. (Right?) But according to marketing expert Nathan Chen, there’s a big... Read more
