By Katie Hendrick Vincent Last week, thousands of New Yorkers stumbled upon a sunny surprise: a wall of sunflowers erected outside Starbright Floral Design in Manhattan. Beside the display,... Read more
If you want customers to linger longer, spend more and — well — set foot in-store in the first place, you may want your showroom to look less like a store and more like a chic living room. T... Read more
Emergency rooms. Big box stores. Fast food chains. You might expect these places to be open 24 hours a day. But in New York City, people can find plenty of smaller businesses with the lights... Read more
Flowers really do make people happy. The Society of American Florists took to the streets of New York City to brighten the mid-week slump for busy commuters. Naturally, people are thrilled t... Read more
