Eager to entice foot traffic and create a buzz on social media, Nic Faitos planned an interactive fashion-inspired event in front of his shop to close out September. The president of Starbri... Read more
Nic Faitos of Starbright Floral Design in New York City has been chosen as the 2017 Lifetime Achievement recipient at the next Hotel Excellence Awards. The honor is awarded to an individual... Read more
During one of your busiest periods, would you let a news station set up a live feed, directly to its website, and broadcast the comings and goings of your design room for the whole world to... Read more
Did you roll your eyes at silly April Fool’s pranks last week? For one New York City florist, the mirth-filled holiday is no joke: It’s an annual — and brand-enhancing — event. For the third... Read more
Emergency rooms. Big box stores. Fast food chains. You might expect these places to be open 24 hours a day. But in New York City, people can find plenty of smaller businesses with the lights... Read more