Florists wanting to cash in this Valentine’s Day would do well to target marketing to young adults who want to spoil their significant others. That’s the takeaway from the National Retail Fe... Read more
Inflation. Increased interest rates. A looming recession. With all the worrisome economic signals, will consumers want to shell out for flowers for mom? Two trusted sources say there is plen... Read more
The floral industry is poised for a prosperous Valentine’s Day, thanks to the slowing rate of inflation, rising wages, and COVID-19 relief money consumers still have in savings, says Charlie... Read more
The National Retail Federation has good news for the floral industry. Flowers ranked second on a list of top gifts for Mother’s Day, just behind greeting cards, with 72 percent of those surv... Read more
Consumers are ready to up their spending for Father’s Day swag — are you positioning your business to cash in? Gardening is big business this spring — and Father’s Day has the potential to b... Read more
The COVID-19 pandemic has put a damper on holiday plans for the past year, but as more people are receiving vaccinations, stimulus funds are hitting bank accounts, and weather improves, cons... Read more
Get your showroom, social media platforms and website ready: With a compressed holiday season this year, tens of millions of consumers are expected to make their way through Christmas décor... Read more
The National Retail Federation recently released its list of “People Shaping the Future of Retail,” a group of 25 individuals who’ll be honored Jan. 13, 2019 at the NRF Foundation Gala durin... Read more
A national group says retailers should plan for a good holiday season — not a blow-out — with sales during November and December increasing by 3.8 percent to 4.2 percent over 2018, to a tota... Read more
Mother’s Day 2019 has the potential to be a major retail event, according to predictions from national companies in the floral industry and the National Retail Federatio... Read more
