2016 Petal It Forward Date Set for October 19: SAF Seeks Industry Participation
Get ready to feel and share some serious flower love this fall. The Society of American Florists’ 2015 Petal It Forward campaign was a big success, garnering participation from industry memb... Read more
Imagine the streets of your city or town filled with smiling people holding bouquets. Picture your social media feeds brimming with messages of personal thanks to your shop, for making a per... Read more
The Society of American Florists is getting ready to Petal It Forward on Wednesday, October 19, and the association has a host of ideas and inspiration for members who want to follow suit an... Read more
Taxi drivers, food vendors, law enforcement officers and everyday Americans heading to work were among the thousands of people who received flowers in New York this morning. Capitalizing on... Read more
Florists around the country are gearing up to help consumers feel and share some serious flower love. At press time, florists in 46 states and 170 cities had committed to holding a local Pet... Read more
SAF’s 2016 Petal It Forward event is two months away, scheduled for Wednesday, October 19. Petal It Forward is a “random acts of kindness” type of flower giveaway, where co... Read more