This year’s Petal It Forward will certainly look and feel different than past years but there are still ways to make your recipients feel safe. The Society of American Florists is providing... Read more
This year, Petal It Forward, the Society of American Florists’ popular pay-it-forward floral initiative will look and feel a little different when it kicks off on Oct. 21. Through Petal It F... Read more
Many floral industry members have been wondering if the Society of American Florists’ popular Petal It Forward initiative will still take place this year, and how it will look with physical... Read more
The Society of American Florists is spearheading its popular Petal It Forward initiative again this year on Oct. 21. Here are five ideas to help you create your event plan, so that your big-... Read more
The Society of American Florists’ annual feel-good initiative, Petal It Forward, is a chance for floral industry professionals to spread the power of flowers around the country in a year tha... Read more