Wearing T-shirts in your shop’s signature colors or lime green, fluorescent pink, or neon orange will make your “Happiness Ambassadors” stand out during your Petal It Forward event. If you h... Read more
Florists who participated in the last two Petal It Forward efforts said their No. 1 time-saving tip was to buy or ask for donations of ready-made bouquets from suppliers. The next big time-s... Read more
At press time, florists in 38 states and Canada had notified the Society of American Florists of plans to hold Petal It Forward events in their communities on Oct. 11. That leaves 12 states... Read more
One secret to success during the Society of American Florists’ upcoming Petal It Forward event? Ask suppliers for help — and do it fast. “The sooner you ask for donations or reduced price fo... Read more
Florists across the country and Canada are getting ready to show their communities how good it feels to give and receive flowers. At press time, florists in 33 states and 74 cities had commi... Read more
The Society of American Florists makes promoting International Women’s Day (annually March 8) easy with strategic advice, a promotional video, graphics, suggested social media text, and mor... Read more
Imagine the streets of your city or town filled with smiling people holding bouquets. Picture your social media feeds brimming with messages of personal thanks to your shop, for making a per... Read more
The Society of American Florists is getting ready to Petal It Forward on Wednesday, October 19, and the association has a host of ideas and inspiration for members who want to follow suit an... Read more
Your shop’s Petal It Forward event might be over, and now is the time to spread the feel-good news about your flower giveaway. Post about your Petal It Forward event on all of your social me... Read more
Show the power of flowers and engage with your followers and customer by sharing this Petal It Forward video on social media. Here are some some suggested messages to go with it: Watch what... Read more
