The holiday season is here and the Society of American Florists can help you boost sales with tips and resources in the Holiday Planning Package. The Holiday Planning Package includes: A col... Read more
Poinsettia season is almost here! Remind customers that the plants are not poisonous to humans or pets. Be prepared to dispel the toxicity myth and answer customer questions about poinsettia... Read more
After a tough year, many people have chosen to embrace the holiday spirit by decorating their homes and businesses earlier than usual. As new stay at home orders go into effect and physical... Read more
Consumers appreciate education and show loyalty to businesses that give it to them. This holiday season share poinsettia knowledge — such as history and legend of the plant, care tips and th... Read more
History and Legend of the Poinsettia Joel Robert Poinsett, who was an amateur botanist and the first ambassador to Mexico, first introduced poinsettias to the United States in 1825. He intro... Read more
Remind customers that university research has shown that poinsettias are not poisonous to people and animals. The Society of American Florists provides downloadable materials for members to... Read more
Though many consumers consider the poinsettia the quintessential Christmas plant, some people (namely, pet owners and parents of young children) shy away from it for fear that it will endang... Read more