Posters, postcards and statement stuffers are a fast and effective way to stay top-of-mind with customers and to ensure they’re aware of your shop’s latest and greatest services and specials... Read more
Amazon’s 2019 Prime Day — or rather, Prime Days — may have ended yesterday but guess what? The savings continue at the Society of American Florists. SAF’s big summer sale continues this week... Read more
Enhance your shop walls and design work room with colorful floral posters. The Society of American Florists offers 21 poster and four banner designs showcasing custom floral photography. Ent... Read more
Help Romeo out of the doghouse while making social media fans smile with the Society of American Florists’ “Exactly How Mad Is She?” graphic. When posting it, include a link to a page on you... Read more
Tell the newly engaged and prospective bridal clients that your shop is “Married to Perfection” — so they can “Relax” if you’re handling their wedding flowers. To help members build wedding... Read more
Keep an eye on the mail. The Society of American Florists’ 2017 Local Marketing Kit has shipped to member retailers, wholesalers and growers. In it are two new posters promoting the research... Read more
Sixty-nine percent of consumers plan to buy Mother’s Day flowers this year, according to the National Retail Federation. Make sure your shop is the outlet of choice among shoppers. The Socie... Read more
Society of American Florists members on the hunt for marketing materials that quickly and memorably emphasize the health benefits of floral gifts to consumers will soon have powerful new res... Read more
The Society of American Florists’ “Table for Two. Party of Six. Celebration of the Year” materials are designed to promote florists’ expertise at events as well as show how flowers are essen... Read more