Because members of SAF met and educated their members of Congress during SAF’s Congressional Action Days, Congress has included significant support for the Floriculture and Nursery Research... Read more
As noted in the March 31, 2017 Week In Review, funding for the Floriculture and Nursery Research Initiative (FNRI) was increased after SAF’s 2017 Congressional Action Days (CAD). FNRI is a f... Read more
Do you have some customers who truly, madly, deeply love their plants? (Ever been known to chat to flowers and plants yourself?) New research indicates those interactions may not be quite so... Read more
A renowned researcher, prolific speaker and mentor to college students is the recipient of the Society of American Florists’ (SAF) 2017 Alex Laurie Award. The association will present the ho... Read more
From July 11 through August 19, 2016, USDA’s Animal and Plant Health Inspection Service (APHIS) will accept suggestions for research projects to respond to or plan for plant pest and disease... Read more
Free WebBlast on Fiscal Forecasting for a Fickle Economy
What is going on with the economy, and how can I position my floral business accordingly? Is now a good time to hire? Or buy a big ticket item for the shop? Floral industry economic adviser... Read more
Grab attention the traditional way. SAF’s eye-catching postcards feature gorgeous custom photography on the front and a positive message about flowers on the back. Customize the postcards wi... Read more
Tempted to write off Valentine’s Day 2016 already? Thinking the holiday will only disappoint, situated as it is on a Sunday and long holiday weekend? New research on consumer spending sugges... Read more
An important research center that the Society of American Florists helped found has received positive press in a popular trade magazine. In the December 2015 issue of Nursery Management maga... Read more
Deck those halls, trim your trees and get your web site and social media pages holiday-ready: Analysts are predicting this holiday season could be a strong one for retailers. But business ow... Read more