Editor’s note: Advocating for the floral industry’s needs on Capitol Hill is a key priority for the Society of American Florists. What issues are most likely to impact you and your business... Read more
Unless Congress reaches a deal soon, the Generalized System of Preferences (GSP) program — which currently provides duty-free status to Ecuadorian roses — will expire at the end of the year... Read more
A recent decision to add roses to a federal trade program that removes tariffs on certain imported goods will result in tens of millions in savings for businesses along the floral industry s... Read more
A deep discount on roses has generated a huge boost in traffic for an Indiana florist during a notoriously slow month for sales. For the past few years, McNamara Florist, which has eight loc... Read more
New York City florists received a wave of requests for white rose corsages and boutonnieres late last week, as stars planned their attire for the 60th annual Grammy Award, Sunday, January 28... Read more
A key plot point in the classic Disney fairy tale “Beauty and the Beast” involves a rose that blooms for more than a decade. In the run-up to the recent release of the movie’s super successf... Read more
Last week, Heather Waits, co-owner of Bloomtastic in Columbus, Ohio, and her designer, Carrie, stepped away from their usual duties to give presentations at the city’s biannual Home... Read more
The lead-up to Valentine’s Day inevitably includes news stories on “high priced” roses (and indirect and direct accusations that the industry is taking advantage of love-struck consumers). T... Read more
To make his rose selection stand out, a Boston florist is tweaking his Valentine’s Day promos this year to feature a specific, high-end rose along with key words that send a special message... Read more
The story of this year’s Mother’s Day, according to wholesalers? High demand, tight supply —and weather issues that affected key flowers. Pam Uranga, purchasing director of Mayesh Wholesale... Read more