Another Valentine’s Day is in the books, and with it, evidence of floral sales that for the past two years have showed slow but steady growth. The findings of an Ipsos poll commissioned by t... Read more
About half of retail florists who responded to a Society of American Florists’ survey reported Mother’s Day flower sales were up over last year — mostly due to price increases — and volume w... Read more
Inflation and the massive winter storm that swept through country in the four days before Christmas wreaked havoc on December flower sales for some, according to florists who responded to th... Read more
In the wake of surging gas prices, inflation and slowing flower sales, retailers are reacting swiftly to protect their bottom line by spending less, seeking new sales outlets, letting open p... Read more
Sales have doubled in the past year at Blumen Meisters Flower Market, but Mariah Schultz isn’t just banking the profits. She’s reinvesting in the New Braunfels, Texas, floral shop by purchas... Read more
Despite inflation, competition from other gift-giving companies, and renewed opportunities to take mom on outings, flowers and plants remained a top gift choice for Mother’s Day, according... Read more
On the heels of robust 2021 sales and year-over-year increases in Valentine’s Day sales, the majority of respondents to a Society of American Florists’ survey are cautiously optimistic about... Read more
On the heels of a successful — yet challenging — December, almost half of the florists surveyed by the Society of American Florists say they are expecting Valentine’s Day sales to increase o... Read more
Most florists are expecting holiday revenues to be up compared to last year but they worry that staffing and supply issues will limit sales, according to a survey by the Society of American... Read more
Sales were up year over year for more than 85 percent of respondents to the Society of American Florists’ Mother’s Day Survey 2021, with new customers doing most of the buying. Florists said... Read more
