Creating blog posts that generate clicks involves a strategic blend of SEO, a unique brand voice, imagery, and a seamless web of internal links — all orchestrated to resonate with readers an... Read more
Editor’s note: This article by artificial intelligence expert Nicole Donnelly is the third in a series appearing in SAF News Now about how to use AI for your business. How do you ensure that... Read more
Chances are you already have a business website and spend time on social media. But do you know how to boost search engine optimization (SEO) and manage your online reputation to convert sal... Read more
With Mother’s Day coming up, it’s a good time to make sure customers can find you online. The best way to do it? Optimize your SEO. In a course on the Society of American Florists’ Floral Ed... Read more
Struggling with training new employees? Or how to get your website in front of consumers who are ready to buy? SAF has you covered. Two new courses, “Orientation and Onboarding” and “SEO: Th... Read more
Headed to SAF Orlando 2021 in less than two weeks? You may want to brush up on your social media skills so you can share the Outstanding Varieties and Sylvia Cup Design Competition winners w... Read more
During the course of the pandemic, online sales rose at least 50 percent for most flower shops with websites, estimated Dan McManus of TeamFloral, a company that specializes in helping flori... Read more
All your efforts to make your website as convenient, enticing, and customer friendly as your digital store will help to increase traffic to the site. But the truth is, you’ll need to do more... Read more
Having a robust and competitive online presence is more important than ever. That’s why the Society of American Florists devoted an entire day to the topic (Wednesday, July 29) during its Re... Read more
Dozens of floral professionals from 13 states were in Kansas City, Missouri, on Sunday for a big helping of education and inspiration, courtesy of the Society of American Florists’ 1-Day Pro... Read more