Standing ovations and tears of joy were the order of the evening earlier this month when Teleflora awarded its fourth annual Tom Butler “Floral Retailer of the Year” Award to former SAF chai... Read more
When Shirley Lyons, AAF, PFCI, started fundraising for the Oregon Cancer Foundation about six years ago, her goal was modest: Raise awareness and funds for a deserving nonprofit that helps c... Read more
For a florist in Eugene, Oregon, the “secrets” to scoring great press in the days leading up to Mother’s Day were simple: Stay positive, work those media relationships, and be available —eve... Read more
Several years ago, having watched customers move further from traditional (big) floral centerpieces for Thanksgiving dinner, Shirley Lyons, AAF, of Dandelions Flowers & Gifts in Eugene,... Read more
A charity-minded event that has helped one florist contribute to a worthy cause and create positive buzz in the community is growing even larger this year. For three years, former SAF presid... Read more
