Like everything else this year, the winter holidays will likely look a lot different than what we’re used to. Holidays like Christmas, Hanukkah, Kwanzaa and ringing in the New Year are typic... Read more
Thanks to the COVID-19 crisis, Thanksgiving gatherings will likely look a lot different – and a lot smaller – this year. Thanksgiving, in a typical year, is a time when many families travel... Read more
According to the National Center for Education Statistics, 56.4 million students are projected to attend elementary, middle, and high schools across the United States this fall either in per... Read more
The Society of American Florists has created new social media shareables to promote flower buying for the rest of the summer. Since social distancing practices are still in play across the c... Read more
While social distancing is keeping Americans apart, everyone is looking for ways to stay connected. Stay close (virtually) with your customers by using these SAF social media tips and tools... Read more
We know! We know! You’re in the belly of the Valentine’s Day beast right now — but the days after the holiday are just as important for florists who want to set themselves up for success in... Read more
The Society of American Florists’ new “Flower Power” marketing materials — including a shareable Facebook image, Facebook cover image and web banner ads — illustrate the Rutgers University... Read more
