A Tuesday holiday was a boon for most florists — and for many Society of American Florists members, the gains this year were significant. About 88 percent of respondents to an SAF pos... Read more
The US Department of Agriculture’s National Agricultural Statistic Service (NASS) is preparing for the 2019 Census of Horticultural Specialties. The posted notice provides information... Read more
Many florists had a cheer-worthy Christmas last month, with 60 percent of retailer respondents to a Society of American Florists’ post-holiday survey reporting an increase in sales. Among th... Read more
Thursdays have traditionally been strong days for Valentine’s Day sales among retail florists — the weekday allows for impressive workplace deliveries and opportunities to pair date night wi... Read more
With less than a week to go before Christmas, most florists are expecting a strong holiday showing, according to a recent survey of Society of American Florists retailer members. Overall, 58... Read more
SAF has developed a short survey so its members can weigh-in on their public policy priorities. Members of SAF proved that they are a powerful force for the floriculture industry during SAF’... Read more
In the wake of several high-profile accomplishments in Washington, SAF would like to get feedback about the public policy issues important to you. During Congressional Action Days (CAD) 2018... Read more
How has business been for the first and second quarters of 2018? For the 208 industry members who weighed in on the Society of American Florists’ latest economic survey, the news is good, bu... Read more
Mother’s Day 2018 will go down in the books as a strong holiday for many florists: 60 percent of retail florist respondents to a Society of American Florists’ post-holiday survey reported a... Read more
SAF and AmericanHort Suggest Improvements to Census of Horticultural Specialties
SAF and AmericanHort submitted joint comments to the National Agricultural Statistics Service (NASS) in response to its request for input about “ways to enhance the quality, utility, and cla... Read more