A historic Washington, D.C. florist is enjoying a bit of TikTok fame. Lee’s Flowers and Card Shop was featured this month in two videos for Intuit QuickBooks in celebration of Women’s Histor... Read more
Your business’s social media channels offer a new way to sell to customers and build brand awareness with the next generation of customers (hello, TikTok!). But how do you get followe... Read more
Headed to SAF Orlando 2022 next week? Brush up on your social media skills with resources from the Society of American Florists so you can share the Outstanding Varieties and Sylvia Cup Desi... Read more
If your social media strategy isn’t generating engagement and, ultimately, sales, then you have yet to tap into its potential — and a growing trend. Social media shopping is on the rise, wit... Read more
Gone are the days when Facebook and Instagram consisted primarily of family and food photos. Now, among other things, they are convenient places to shop. In fact, a survey by point-of-sale c... Read more