SAF Women’s Day Campaign Reaches Hundreds of Thousands
Hearing more chatter about Women’s Day this year? Don’t be surprised. Hundreds of thousands of consumers now know more about Women’s Day, thanks to the Society of American Florists’ public r... Read more
SAF’s Petal It Forward event that took place in New York City and nationwide on October 7 keeps on giving. To keep the momentum of the positive messages about receiving and giving flowers go... Read more
In late August, Jackie Levine, manager of Central Square Florist in Cambridge, Massachusetts, posted on Twitter a photo of the shop sandwich board advertising a free rose to anyone with the... Read more
Social media can be overwhelming and a massive time suck. It can also be an invaluable tool for inspiration, communication and promotion — if you set it up in a way that minimizes distractio... Read more