So you landed some excellent local coverage on Valentine’s Day — congratulations! If you haven’t promoted that media, however, you might be missing out on some valuable and low-cost PR, said... Read more
What does it take for a florist to land front and center in a national style magazine article about Valentine’s Day flowers and the “hot guys” who buy them? Or to have your shop at the cente... Read more
Feature stories that slammed Valentine’s Day flowers, followed by profiles of industrious florists making good on a busy, busy day, alongside detailed analyses of the floral industry — where... Read more
If you’ve followed our advice and reached out to the media to generate some Valentine’s Day coverage, you likely have a big interview coming up. Remove the butterflies from your... Read more
