More than 2.6 million weddings are expected this year — the most since 1984 — according to The Knot, whose research anticipates similar numbers in 2023 and 2024. But that record-breaking dem... Read more
Now that postponed weddings are back on the calendar and new weddings are in the making, it’s important that customers know you are ready to help. The Society of American Florists has a vari... Read more
Last year, weddings were scaled down, postponed, and even cancelled with the rise of the COVID-19 pandemic. This year, with restrictions lifting across the country, couples are approaching t... Read more
When it comes to weddings and pricing, beauty is usually not a problem for the floral industry. Retail florists excel at beauty. Profitability is another story. Although many florists make g... Read more
