“We’re Married to Perfection” Engages Brides
Promote your wedding business with the Society of American Florists’ “We’re Married to Perfection” materials. The materials feature a professional photo of a bride holding an elegant white h... Read more
More over glistening ice doves. Beach-loving brides and grooms are saying no thanks to traditional ice sculptures and yes please to the 2016 update: sand sculptures. “Sand sculptures seem to... Read more
Your summer wedding prep is going well and your Mother’s Day sales have been tallied and reviewed. Now might be a good time to tackle tasks that otherwise get shoved far down the to-do list.... Read more
Instead of hustling to book more events, review the services you already offer and make sure you’re charging appropriately. Too many florists give away valuable services for free, said Jerom... Read more
We told you last fall about one bridal trend raising eyebrows (and hemlines on tops) — bare midriffs. Now The New York Times has turned its attention to another show-stopping, convention-buc... Read more
How do you woo the newly engaged? Gorgeous photos are just one part of the equation; expertise and enthusiasm can help seal the deal. Get inspired by visiting the SAF Resource Center. There,... Read more
Tinsel and champagne aren’t the only things sparkling in early winter. Enter: the parade of engagement rings. Tis the season to pop the question! According to Wedding Wire, nearly 40 percent... Read more
The idea that lots (and lots) of people weigh in on a bride and groom’s wedding decisions isn’t new — but would you ever encourage a couple to actively solicit the opinion of friends, family... Read more